Environment

Produced on 100% recycled and biodegradable material, the Inspector Green Clue Finder Little Book produced for GLADE (Centre for Global Learning and Development Education) and the Department for International Development, was an interactive tool aimed at children visiting the GLADE centre in Somerset - packed full of interesting environmental facts and a fun quiz.

Leeds Organic Growers chose the Little Book Media Holder as the packaging solution for its interactive CD ROM aimed at raising awareness of recycling garden waste to 14,000 Leeds households. 100% recyclable, the innovative ‘Community Compost’ Little Book housed an educational CD ROM, using full biodegradable materials that were also of a significantly high quality to enable a 4-colour printing process.

Initially door-dropped to 1,000 Leeds households, the fully-trackable, interactive CD, prompted a 10% response rate among environmentally conscious consumers, who responded to an online offer - far exceeding LOG's 1% expectations. Ben Blackburn, Local Communications Project Manager for WRAP (Waste & Resources Action Programme), which funded the LOGS project, said that the CD ROM package “was very impressive”.