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Green & Black's

Customer case study

Green & Black's Organic Case Study Image
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Green & Black’s Organic make and sell premium chocolate using ethically sourced, organic ingredients. The successful company takes pride in developing strong relationships with producers and investing in local communities to improve lives. Green & Black’s Organic was the first chocolate to be awarded the Fairtrade mark.

LB product: Standard
Size: Pocket
Number of panels: 42
Specials: Matt lamination on cover

The company wanted to share its story in a fun and memorable way. A pocket-sized Little Book was the answer.

The Green & Black's Little Book was a smooth, understated design that reflected not only the company's strong branding but also, temptingly, resembled one of its delicious chocolate bars! Inside told the success story of this company's growth and development as a result of one of world's top-rated marketing campaigns, pioneered by creative agency Brave.

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